Product capabilities

Reconciliation that feels less like spreadsheet cleanup.

Skewix helps marketing teams detect reporting variance, group the highest-impact issues, and generate controlled AI explanations before numbers reach stakeholders.

Open Skewix App See workflow

01 / Ingest

Bring campaign metrics into one review workflow.

Skewix gives teams a controlled place to evaluate paid media data before it becomes a report. Meta Ads can be connected today, demo data is available for safe evaluation, and Google connectors stay gated until OAuth verification is complete.

Secure OAuth connection flow

Demo-first onboarding for evaluation

Tenant-scoped data access

02 / Reconcile

Detect variance at the metric and campaign level.

Compare spend, impressions, clicks, and conversions with threshold-based detection. Skewix groups row-level mismatches into campaign issue cards so reviewers can focus on impact instead of raw table scanning.

Configurable variance thresholds

Campaign-level issue grouping

Raw audit rows available on demand

03 / Explain

Turn discrepancies into clear review notes.

Hosted AI explanations summarize likely causes, reporting guidance, and recommended next steps for the highest-impact issues. Daily plan limits keep usage predictable and controlled.

Run-level executive summaries

Campaign issue explanations

Server-side AI usage controls

Review surface

Built for the messy middle between source data and final reporting.

The product keeps technical detail available without making it the first thing every stakeholder sees.

Ask Skewix

Ask business questions against reconciliation data with guarded reporting SQL and safe row limits.

Exports

Download filtered discrepancy data when your plan includes exports.

Comments

Keep discussion attached to the campaign issue under review.

Retention

Plan-based retention and discrepancy storage limits keep data growth predictable.

Audit Details

Raw rows are hidden by default but available when a reviewer needs evidence.

Billing Controls

Pricing, AI limits, and storage caps are centralized by plan.

Connector status

Clear availability, no fake integration claims.

Skewix is built to support paid media reconciliation across multiple sources, but production availability depends on platform verification and account access. The app labels gated connectors instead of pretending every source is live.

Meta Ads

Available with account selection.

Google Ads

Gated pending verification.

GA4

Planned workflow.

Safe Evaluation

Evaluate with demo data before connecting live accounts.

Ready to validate every dollar?

Start reconciling paid media reports with clear variance detection, AI explanations, and controlled usage limits.

Open Skewix App

Secure auth Encrypted tokens Controlled usage limits